The Digital Business Study Program, Faculty of Economics and Business (FEB), Universitas Sebelas Maret (UNS), in collaboration with the Indonesian Association of Digital Business Professionals and Educators (APBISDI), organized a Dissemination and In-Depth Workshop on the 2025 LAMEMBA Accreditation Instrument. The event took place on Monday, July 7, 2025, at the Ki Hadjar Dewantara Building, UNS Tower.

Attended by Digital Business Study Program administrator from various universities across Indonesia, the event featured speakers from the Executive Board of LAMEMBA (Institute of Accreditation for Economics, Management, Business, and Accounting Programs), Prof. Dr. Ina Primiana, S.E., M.T., and Dr. Ahyar Yuniawan, S.E., M.Si.

Also present on the occasion were Vice Rector for Planning, Partnership, Business, and Information Affairs UNS, Prof. Irwan Trinugroho, S.E., M.Sc., Ph.D.; Vice Dean for Student and Alumni Affairs FEB UNS, Tastaftiyan Risfandy, S.E., M.Sc., Ph.D.; and Head of the Digital Business Study Program FEB UNS, Aldy Fariz Achsanta, S.E., M.Rech., Ph.D.

Dr. Mery Citra Sondari, S.E., M.Si., Chair of APBISDI, expressed optimism regarding the promising employment opportunities offered by Digital Business programs. She noted that several Digital Business programs have achieved commendable graduate absorption rates. “We must take advantage of and maintain these opportunities. It is important to ensure that the public does not perceive Digital Business programs as low quality. As a relatively new program, it requires our collective support, both in terms of academic development and industry linkage,” she said.

In line with this concern, she also emphasized that APBISDI’s national board places a strong focus on quality. APBISDI has conducted multiple socialization sessions, which will be followed by further workshops tailored to the distinctive nature of Digital Business programs. Additionally, APBISDI is committed to designing and launching various initiatives to advance its programs and agenda. This occasion is expected to deliver substantial benefits that can be implemented by each participating study program, particularly in preparing effective teaching and learning strategies in pursuit of excellent accreditation.

In his remarks, Prof. Irwan Trinugroho stated that although the Digital Business program is relatively new, it has quickly become one of the most competitive programs at UNS since it was first introduced through the SNBT student admission track in 2023. This, he said, reflects strong external market recognition of the program.

He also highlighted that the UNS Rector pays considerable attention to the Digital Business program. Despite being new, its high competitiveness prompted UNS to recruit additional lecturers. In 2025, three new lecturers were appointed, although the program requires six. “The human resources are outstanding—nearly all of the lecturers are young professionals with overseas academic backgrounds,” he added.

Concluding his remarks, Prof. Irwan urged all parties to continue strengthening the quality assurance system of the Digital Business program, noting that the market already has trust in its potential. The event, held from morning to late afternoon, featured dynamic discussions in which the speakers responded to various questions, concerns, and suggestions from participants.