{"id":43386,"date":"2026-10-22T19:54:15","date_gmt":"2026-10-22T12:54:15","guid":{"rendered":"https:\/\/feb.uns.ac.id\/feb\/?p=43386"},"modified":"2026-10-26T19:03:11","modified_gmt":"2026-10-26T12:03:11","slug":"inovasi-platform-daur-ulang-kemasan-kosmetik-beauture-antarkan-mahasiswa-ekonomi-pembangunan-uns-raih-juara-3-dan-best-market-potential-di-bpc-pena-8-0","status":"publish","type":"post","link":"https:\/\/feb.uns.ac.id\/feb\/inovasi-platform-daur-ulang-kemasan-kosmetik-beauture-antarkan-mahasiswa-ekonomi-pembangunan-uns-raih-juara-3-dan-best-market-potential-di-bpc-pena-8-0\/","title":{"rendered":"Inovasi Platform Daur Ulang Kemasan Kosmetik &#8220;Beauture&#8221; Antarkan Mahasiswa Ekonomi Pembangunan UNS Raih Juara 3 dan Best Market Potential di BPC PENA 8.0"},"content":{"rendered":"<p style=\"text-align: justify;\">Dua mahasiswa Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis (FEB) Universitas Sebelas Maret (UNS), Ardina Rizki Ikawati (Angkatan 2024) dan Nafissa Kayla Alima Shamim (Angkatan 2025), kembali mengukir prestasi membanggakan di tingkat nasional.<\/p>\n<p style=\"text-align: justify;\">Tim ini berhasil menyabet Juara 3 sekaligus predikat penghargaan khusus Best Market Potential pada ajang <em>National Business Plan Competition<\/em> PENA 8.0 yang diselenggarakan oleh Universitas Muhammadiyah Surakarta (UMS).<\/p>\n<p style=\"text-align: justify;\">Gagasan bisnis yang diusung kedua mahasiswa tersebut bertajuk &#8220;Beauture: Integrasi Reward-Driven Circular Platform dalam Manajemen Limbah Kosmetik guna Mewujudkan Sustainable Beauty Ecosystem di Indonesia&#8221;.<\/p>\n<p style=\"text-align: justify;\">Inovasi <em>Beauture<\/em> dirancang untuk mengatasi persoalan tingginya limbah kemasan kosmetik yang sulit terurai dan belum terkelola dengan optimal hingga menumpuk di Tempat Pemrosesan Akhir (TPA). Sebagai solusi, <em>Beauture<\/em> menghadirkan platform sirkular berbasis aplikasi <em>mobile<\/em> (<em>Android\/iOS<\/em>).<\/p>\n<p style=\"text-align: justify;\">Masyarakat dapat menyetorkan kemasan kosong kosmetik mereka melalui stasiun <em>Smart Drop-off Box<\/em> (<em>BeauBox<\/em>) atau layanan penjemputan ke rumah (<em>Home Pick-up<\/em>). Setiap kemasan yang terverifikasi akan dikonversi menjadi reward finansial instan (<em>Beau Points<\/em>) yang dapat dicairkan ke saldo <em>e-wallet<\/em> atau voucher diskon.<\/p>\n<p style=\"text-align: justify;\">&#8220;Kami ingin mengubah rantai konsumsi linier (<em>take-use-dispose<\/em>) menjadi ekosistem sirkular yang berkelanjutan. Lewat motto &#8216;<em>Glow with care, for Earth we share<\/em>&#8216;, Beauture memberikan kemudahan bagi masyarakat untuk merawat diri sekaligus berkontribusi menjaga kelestarian lingkungan,&#8221; jelas Ardina Rizki Ikawati, Ketua Tim.<\/p>\n<p style=\"text-align: justify;\">Prestasi gemilang yang diraih oleh mahasiswa ini mendapat apresiasi dan dukungan penuh dari pihak pengelola program studi. Ketua Program Studi S1 Ekonomi Pembangunan FEB UNS, Muhammad Yusuf Indra Purnama, S.E., M.Rech., Ph.D., menyampaikan rasa bangga serta dukungannya atas pencapaian para mahasiswa.<\/p>\n<p style=\"text-align: justify;\">&#8220;Prodi EP sangat bangga dan mendukung penuh inovasi serta prestasi yang diraih oleh tim Beauture. Gagasan yang diusung tidak hanya menunjukkan kekuatan analisis ekonomi, tetapi juga kepedulian sosial dan lingkungan yang selaras dengan prinsip-prinsip pembangunan berkelanjutan. Kami berkomitmen untuk terus memfasilitasi dan mendorong mahasiswa agar aktif melahirkan pemikiran serta inovasi yang memberikan dampak nyata bagi masyarakat dan industri,&#8221; ungkapnya.<\/p>\n<p style=\"text-align: justify;\">Selain memiliki kelayakan bisnis yang kuat, Beauture turut mendukung pencapaian Sustainable Development Goals (SDGs), khususnya SDG 12 (Responsible Consumption and Production), SDG 13 (Climate Action), dan SDG 17 (Partnerships for the Goals). Melalui pendorongan rantai daur ulang kemasan kosmetik pasca konsumsi dan pereduksian dampak pencemaran kimia lingkungan, Beauture berhasil mengintegrasikan kolaborasi inklusif antara konsumen, produsen kosmetik lewat skema <em>Extended Producer Responsibility<\/em> (EPR), serta industri daur ulang lokal demi terciptanya ekosistem hijau yang berkelanjutan.<\/p>\n<p style=\"text-align: justify;\">Gelar <em>Best Market Potential<\/em> yang diraih menjadi bukti keberhasilan mahasiswa FEB UNS dalam mengaplikasikan ilmu ekonomi untuk merancang gagasan usaha yang prospektif, solutif, serta berwawasan lingkungan di Indonesia.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dua mahasiswa Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis (FEB) Universitas Sebelas Maret (UNS), Ardina Rizki Ikawati (Angkatan 2024) dan Nafissa Kayla Alima Shamim (Angkatan 2025), kembali mengukir prestasi [&hellip;]<\/p>\n","protected":false},"author":3264,"featured_media":43387,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105,92],"tags":[],"class_list":["post-43386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fakultas","category-s1_ep"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Inovasi Platform Daur Ulang Kemasan Kosmetik &quot;Beauture&quot; 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