{"id":10905,"date":"2019-10-08T03:08:08","date_gmt":"2019-10-08T03:08:08","guid":{"rendered":"http:\/\/feb.uns.ac.id\/feb\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/"},"modified":"2019-10-08T03:08:08","modified_gmt":"2019-10-08T03:08:08","slug":"25-msmes-in-banjarsari-attended-a-training-on-product-branding","status":"publish","type":"post","link":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/","title":{"rendered":"25 MSMEs in Banjarsari Attended a Training on Product Branding"},"content":{"rendered":"<p>The Local Government of Surakarta appreciate the participation of FEB UNS in empowering the competitiveness of the Micro, Small, and Medium Enterprises (MSME) in Surakarta. Various trainings are provided by the FEB UNS such as training on production, financial management, Human Resource (HR) development, and product marketing. A community service program in online marketing for MSME perfecting the series of trainings provided. This was expressed by Daryono, the Head of MSME Division from the Cooperation and MSME Service of Surakarta, in his opening remark at a community service program conducted by the Research Group of Monetary and Fiscal Study FEB UNS in Sambirejo and Banjarsari Subdistrict, Banjarsari, Surakarta. The event take place on Wednesday, September 11th, 2019.<br \/>\nAt the same occasion, Lukman Hakim, Ph.D, who represent the Group Research mentions that it is the time for the MSMEs product to get a re-branding, thus strengthening our product positioning in the domestic and international market. \u201cA strong product brand followed with a good positioning will be the main capital for MSMEs entrepreneurs amid competitive competition in digital era. Even more, online product branding and positioning become a significant \u2018weapon\u2019 to influence the MSMEs market. This is because using digital marketing, we can reach wider consumers, thus improving product sales,\u201d he says.<br \/>\nThe assistance in the form of Product Branding Training was attended by 25 MSMEs with various products such as organic waste product, food product, fish cultivation, and furniture. Through this occasion, Catur Sugiarto, Ph.D, a faculty members of the FEB UNS who is also a food entrepreneurs, is invited as the main speaker.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Local Government of Surakarta appreciate the participation of FEB UNS in empowering the competitiveness of the Micro, Small, and Medium Enterprises (MSME) in Surakarta. Various trainings are provided by [&hellip;]<\/p>\n","protected":false},"author":129,"featured_media":10341,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147],"tags":[],"class_list":["post-10905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-faculty-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>25 MSMEs in Banjarsari Attended a Training on Product Branding - Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"25 MSMEs in Banjarsari Attended a Training on Product Branding\" \/>\n<meta property=\"og:description\" content=\"The Local Government of Surakarta appreciate the participation of FEB UNS in empowering the competitiveness of the Micro, Small, and Medium Enterprises (MSME) in Surakarta. Various trainings are provided by [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/\" \/>\n<meta property=\"og:site_name\" content=\"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/feb.feb.3194\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-08T03:08:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/09\/IMG-20190912-WA0019.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"622\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"tetri\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"tetri\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/\"},\"author\":{\"name\":\"tetri\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#\\\/schema\\\/person\\\/905f90b3761b16b2f5fe39766e49178e\"},\"headline\":\"25 MSMEs in Banjarsari Attended a Training on Product Branding\",\"datePublished\":\"2019-10-08T03:08:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/\"},\"wordCount\":272,\"publisher\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/IMG-20190912-WA0019.jpg\",\"articleSection\":[\"faculty\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/\",\"url\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/\",\"name\":\"25 MSMEs in Banjarsari Attended a Training on Product Branding - Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/IMG-20190912-WA0019.jpg\",\"datePublished\":\"2019-10-08T03:08:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/#primaryimage\",\"url\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/IMG-20190912-WA0019.jpg\",\"contentUrl\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/IMG-20190912-WA0019.jpg\",\"width\":1280,\"height\":622},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Beranda\",\"item\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"25 MSMEs in Banjarsari Attended a Training on Product Branding\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/\",\"name\":\"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret\",\"description\":\"Knowledge for Prosperity\",\"publisher\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#organization\",\"name\":\"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret\",\"url\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/lOGO-FEB-UNS-BARU.jpg\",\"contentUrl\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/lOGO-FEB-UNS-BARU.jpg\",\"width\":605,\"height\":792,\"caption\":\"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret\"},\"image\":{\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/feb.feb.3194\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/#\\\/schema\\\/person\\\/905f90b3761b16b2f5fe39766e49178e\",\"name\":\"tetri\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e89bba3c5adb63cb2a4866c0bbf299b6e6122ffc3b3492bcd34a74404ab6b32?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e89bba3c5adb63cb2a4866c0bbf299b6e6122ffc3b3492bcd34a74404ab6b32?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e89bba3c5adb63cb2a4866c0bbf299b6e6122ffc3b3492bcd34a74404ab6b32?s=96&d=mm&r=g\",\"caption\":\"tetri\"},\"url\":\"https:\\\/\\\/feb.uns.ac.id\\\/feb\\\/en\\\/author\\\/tetri\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"25 MSMEs in Banjarsari Attended a Training on Product Branding - Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/","og_locale":"en_US","og_type":"article","og_title":"25 MSMEs in Banjarsari Attended a Training on Product Branding","og_description":"The Local Government of Surakarta appreciate the participation of FEB UNS in empowering the competitiveness of the Micro, Small, and Medium Enterprises (MSME) in Surakarta. Various trainings are provided by [&hellip;]","og_url":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/","og_site_name":"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret","article_publisher":"https:\/\/www.facebook.com\/feb.feb.3194","article_published_time":"2019-10-08T03:08:08+00:00","og_image":[{"width":1280,"height":622,"url":"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/09\/IMG-20190912-WA0019.jpg","type":"image\/jpeg"}],"author":"tetri","twitter_card":"summary_large_image","twitter_misc":{"Written by":"tetri","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/#article","isPartOf":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/"},"author":{"name":"tetri","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#\/schema\/person\/905f90b3761b16b2f5fe39766e49178e"},"headline":"25 MSMEs in Banjarsari Attended a Training on Product Branding","datePublished":"2019-10-08T03:08:08+00:00","mainEntityOfPage":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/"},"wordCount":272,"publisher":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#organization"},"image":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/#primaryimage"},"thumbnailUrl":"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/09\/IMG-20190912-WA0019.jpg","articleSection":["faculty"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/","url":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/","name":"25 MSMEs in Banjarsari Attended a Training on Product Branding - Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret","isPartOf":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/#primaryimage"},"image":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/#primaryimage"},"thumbnailUrl":"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/09\/IMG-20190912-WA0019.jpg","datePublished":"2019-10-08T03:08:08+00:00","breadcrumb":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/#primaryimage","url":"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/09\/IMG-20190912-WA0019.jpg","contentUrl":"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/09\/IMG-20190912-WA0019.jpg","width":1280,"height":622},{"@type":"BreadcrumbList","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/25-msmes-in-banjarsari-attended-a-training-on-product-branding\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Beranda","item":"https:\/\/feb.uns.ac.id\/feb\/en\/"},{"@type":"ListItem","position":2,"name":"25 MSMEs in Banjarsari Attended a Training on Product Branding"}]},{"@type":"WebSite","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#website","url":"https:\/\/feb.uns.ac.id\/feb\/en\/","name":"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret","description":"Knowledge for Prosperity","publisher":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/feb.uns.ac.id\/feb\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#organization","name":"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret","url":"https:\/\/feb.uns.ac.id\/feb\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#\/schema\/logo\/image\/","url":"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/02\/lOGO-FEB-UNS-BARU.jpg","contentUrl":"https:\/\/feb.uns.ac.id\/feb\/wp-content\/uploads\/2019\/02\/lOGO-FEB-UNS-BARU.jpg","width":605,"height":792,"caption":"Fakultas Ekonomi dan Bisnis Universitas Sebelas Maret"},"image":{"@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/feb.feb.3194"]},{"@type":"Person","@id":"https:\/\/feb.uns.ac.id\/feb\/en\/#\/schema\/person\/905f90b3761b16b2f5fe39766e49178e","name":"tetri","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/1e89bba3c5adb63cb2a4866c0bbf299b6e6122ffc3b3492bcd34a74404ab6b32?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1e89bba3c5adb63cb2a4866c0bbf299b6e6122ffc3b3492bcd34a74404ab6b32?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1e89bba3c5adb63cb2a4866c0bbf299b6e6122ffc3b3492bcd34a74404ab6b32?s=96&d=mm&r=g","caption":"tetri"},"url":"https:\/\/feb.uns.ac.id\/feb\/en\/author\/tetri\/"}]}},"_links":{"self":[{"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/posts\/10905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/users\/129"}],"replies":[{"embeddable":true,"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/comments?post=10905"}],"version-history":[{"count":0,"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/posts\/10905\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/media\/10341"}],"wp:attachment":[{"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/media?parent=10905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/categories?post=10905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/feb.uns.ac.id\/feb\/en\/wp-json\/wp\/v2\/tags?post=10905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}